Research-Driven. Practice-Tested.

Drive Change
in the Age of AI

Partnering with leaders and organizations to understand, navigate, and shape AI-driven change from the inside out.

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What We Do

A holistic methodology
for what's ahead

From sparking new modes of thinking to embedding AI-native talent throughout your organization, our approach meets you where you are and moves you forward.

01

Creative Expression

AI is rewriting what's possible creatively. We partner with companies and leaders to unlock new modes of expression and solutioning that combine human vision with machine capability — co-creating prototypes and piloting AI-enabled solutions in forums that emphasize learning and co-creation.

Human + Machine →
02

Shift Thinking

The biggest barrier to change is how we think. We work with leaders and teams to surface, challenge, and expand the mental models that shape every decision — creating the cognitive and cultural conditions for AI-era transformation.

Mindset & Culture →
03

Business Transformation

Redesign operations, strategy, and culture for an AI-native world. We identify leverage points and help organizations move from incremental to transformational change — with clarity on where AI creates new competitive advantage.

Strategy & Operations →
04

Talent Development

AI-native talent is difficult to source, nurture, and integrate into legacy processes. Our experience as educators allows us to identify exceptional talent, engage them in our projects, and nurture a pipeline that can support and lead clients.

People & Pipeline →
Our Approach

Built to compound.
Designed to last.

Our four disciplines are sequenced with intention. Creative Expression opens new possibility. Shift Thinking removes the barriers. Business Transformation translates it to operations. Talent Development makes it self-sustaining.

01
Creative ExpressionOpen new modes of seeing and doing
02
Shift ThinkingRemove cognitive and cultural blockers
03
Business TransformationRedesign systems, strategy, and operations
04
Talent DevelopmentBuild a self-sustaining AI-native capability
Who We Are

The team behind
the transformation

A small, high-impact team of practitioners, educators, and strategists — with deep roots in business, technology, and what comes next.

Shama Patel, PhD
Meet the Founder

Shama Patel, PhD

Founder & Managing Partner

Shama is the founder of Drive Change and an adjunct faculty at NYU Stern School of Business, where she was awarded the Provost's Postdoctoral Faculty Fellowship. She spent two decades in management consulting — as a Principal at PricewaterhouseCoopers, an Associate Partner and Global CRM Aviation Practice Leader at Accenture, and Managing Director in Corporate Strategy at United Airlines — before bringing that experience into Drive Change, where she has grown the client base across retail, finance, non-profit, and entrepreneurial firms. She holds a Ph.D. from Copenhagen Business School, where she studied how digital media drives organizational and societal change, and continues to teach and research digital strategy and AI-driven transformation. This combination of consulting experience and scholarly rigor is what she brings to every engagement: helping leaders navigate profound change in the age of AI with discipline and humanity.

Senior Advisors

Supporting the mission

Christian Grewell

Christian Grewell

Senior Advisor

Christian brings deep expertise at the intersection of creativity, technology, and innovation. He helps organizations develop the creative fluency and adaptive capacity in an AI-native world - and develop the talent to support these capabilities.

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Yorke Rhodes III

Yorke Rhodes III

Senior Advisor

Yorke is a seasoned technology leader and strategist with a track record of driving enterprise transformation. He helps organizations understand the structural and strategic implications of AI — and build the capabilities to act on them.

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Dr. Elena Alikhachkina

Dr. Elena Alikhachkina

Senior Advisor

Elena is a transformational tech and data executive with 20+ years of experience in AI, data strategy, and decision intelligence. A published thought leader, executive advisor, and adjunct professor with the first CDO program in the world.

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What Clients Say

The impact, in
their words

Testimonials drawn from LinkedIn recommendations for Shama Patel. View all on LinkedIn ↗

Get In Touch

Ready to Drive Change?

Whether you're navigating an AI strategy, unlocking creative potential, or developing the talent to lead what's next — let's find out if we're a fit.

Book a 30-Minute Consultation
Connect with Shama on LinkedIn ↗